If you have been interacting with me over the past few years, you will note that I have become a “brand” guy in relation to cars. No, this is not due to the 1967 Mustang being my favorite car of all time (though that is cool). The reason for Ford becoming my favorite brand is the courage I see in the leadership of Ford.
Just a few short years ago, consumers were backing away from Ford, and I was one of them. I bought a Toyota Prius in 2010, and never even considered any of Ford’s options. This week I bought Ford’s C-Max – big deal? Absolutely, and here’s why: Please Continue Reading …